Using the Tony Robbins RPM Method to Run Your Real Estate Business Like a Top Producer

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By David Delgado | Freedom Choice Lending Why Most Agents Stay Busy but Don’t Move Forward If you’ve ever felt like your day is packed but your business isn’t progressing, you’re not alone.Most real estate agents confuse activity with productivity. That’s where Tony Robbins’ RPM Method — Results, Purpose, and Massive Action Plan — can […]

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The Power of Daily Habits in Real Estate Success

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Success in real estate doesn’t happen overnight.It’s not luck.It’s not the market.And it’s definitely not “who you know.” It’s what you do—every single day—that separates top producers from the rest. 💡 Why Habits Matter More Than Hustle We all start with motivation. The problem?Motivation fades. Habits, on the other hand, build momentum. When you look

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How to Stay Motivated When Deals Fall Apart (Even When It Feels Impossible)

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💥 When a Deal Falls Apart, It Feels Personal — Because It Is If you’ve been in real estate for more than a few months, you’ve been there: the deal that was “sure to close” suddenly unravels. The buyer ghosts you, the seller backs out, financing falls through, or the appraisal comes in short. You’ve

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Building Confidence in Your Sales Skills: The Secret Ingredient to Real Estate Success

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Confidence is the invisible currency in real estate. You can have the best leads, the newest CRM, and the most polished marketing — but if you lack confidence in your ability to sell, clients will sense it instantly. As a real estate agent, your confidence is not just about how you speak — it’s about

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Why Realtors Fail (And How to Avoid the Same Mistakes)

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By David Delgado | Freedom Choice Lending Real estate is one of the most exciting—and one of the most challenging—careers you can pursue. The upside is undeniable: unlimited income potential, flexible hours, the chance to truly impact people’s lives. Yet despite these opportunities, a shocking number of real estate agents never reach their potential. In

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Time Management for Realtors: How to Take Back Your Calendar

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As real estate professionals, you wear many hats—marketers, negotiators, problem solvers, and sometimes even therapists. With so many roles, it’s no wonder most Realtors feel like their calendars control them instead of the other way around. But here’s the truth: time management isn’t about doing more, it’s about doing what matters most. If you learn

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The Mindset Shift That Turns Realtors into Million-Dollar Producers

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By David Delgado, Mortgage Professional at Freedom Choice Lending Success in real estate isn’t just about lead generation, scripts, or even market knowledge — although those matter. The real game-changer that separates average agents from million-dollar producers is mindset. I’ve seen firsthand, working side-by-side with top-producing agents, that the most profitable breakthroughs don’t start with

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Building an Ecosystem: How Your CRM Can Nurture Clients for Years

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As real estate professionals, we all know the thrill of closing a deal. But here’s the truth most agents overlook: the real gold isn’t just in closing — it’s in creating clients for life. I’m David Delgado with Freedom Choice Lending, and over the years, I’ve learned that the difference between an average agent and

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The Future of AI in Real Estate CRMs: A Labor Day Reflection

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As we celebrate Labor Day—a time to honor hard work and progress—it’s the perfect opportunity for us as real estate professionals to reflect on the future of our industry. Just like the American workforce has evolved, so too has the way we serve buyers and sellers. And one of the most transformative shifts happening right

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Buy vs. Rent: Is Purchasing 1788 Aspen Village Way in West Covina the Right Move for You?

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As a mortgage loan officer, I often get asked whether buying a home is a better financial decision than renting, especially in a competitive market like West Covina, California. With properties like 1788 Aspen Village Way on the market for $588,000, it’s important to weigh the pros and cons of buying versus renting, particularly when

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